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As an email marketer, I’ve spent countless hours navigating through various email marketing platforms.

Among the top players, Beehiiv vs iContact shine brightly. Let’s dive into the surprising differences that set them apart.

Beehiiv: The All-in-One Dynamo
Beehiiv brings you an all-in-one newsletter powerhouse.

Imagine having subscriber management, slick email design tools, analytics, and more at your fingertips.

It’s your go-to if you’re after a complete email marketing solution. Perfect for creators and small businesses looking to spread their message effectively.

iContact: The Classic Choice
Meet iContact, the classic email marketing maestro.

It’s got the goods for businesses of all sizes.

Think autoresponders, list magic with segmentation, and much more. If you’re seeking the tried-and-true, iContact’s got your back.

Now, let’s explore what truly sets these giants apart.

  • Beehiiv offers a comprehensive, all-in-one newsletter service that’s well-suited to creators and small businesses.
  • iContact is a more traditional email marketing platform that offers a range of features for businesses of all sizes.
  • When comparing Beehiiv vs iContact, it’s important to consider factors like pricing, features, and overall value.

Beehiiv Overview

Beehiiv Homepage Newsletter platform for growth
Beehiiv Homepage Newsletter platform for growth

As a content creator, I have been using Beehiiv for a while now and I must say that I am impressed with its features.

In this section, I will provide an overview of Beehiiv, highlighting its core features, what I love about it, and what I don’t love about it.

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Core Features

Beehiiv is an all-in-one newsletter platform designed for content creators.

It offers a comprehensive set of features to help build and monetize your audience without needing a website.

Some of the core features include:

  • Dashboard: Beehiiv has a user-friendly dashboard that allows you to manage your audience, newsletters, and settings all in one place.
  • Audience Segments: You can segment your audience based on their interests, behaviors, and preferences to send targeted and personalized newsletters.
  • Newsletter Templates: Beehiiv offers a variety of customizable templates to help you create professional-looking newsletters without any design skills.
  • Monetization: You can monetize your newsletters through a paywall, premium subscriptions, or ad network integration.
  • Integrations: Beehiiv integrates with popular tools like Mailchimp, Aweber, and Shopify, making it easy to connect with your existing tools.
  • Analytics: You can track your newsletter performance, subscriber count, and engagement metrics to make data-driven decisions.

What I Love

What I love about Beehiiv is its ease of use and flexibility.

The user interface is intuitive and straightforward, making it easy to create and send newsletters.

I also love the referral program, which allows me to grow my audience and earn rewards for referring new users.

Another feature I love is the polls, which allow me to gather feedback and insights from my audience.

This helps me create more targeted and relevant content for my subscribers.

What I Don’t Love

While Beehiiv is a great newsletter platform, there are a few things that I don’t love about it.

First, the template options are limited, and I wish there were more options to choose from.

Second, the priority support is only available for enterprise plan users, which can be frustrating if you encounter any issues.

iContact Overview

iContact Overview: Icontact Homepage Email Marketing For Small Businesses
Icontact Homepage Email Marketing For Small Businesses

Here’s what I found:

Core Features

  • Simple and User-Friendly Platform: Substack provides an intuitive interface for crafting and sharing newsletters.
  • Customizable Website: Creators can personalize their Substack publication’s website to match their brand.
  • Email Segmentation: Substack enables content targeting by allowing creators to segment their subscriber list.
  • Analytics for Engagement: Robust analytics tools empower creators to monitor and enhance reader engagement.
  • Monetization with Paywall: Substack offers a paywall feature, allowing creators to monetize exclusive content.
  • Premium Subscriptions: Creators have the option to offer premium subscription tiers for added value.

Things I Love

One of the things I love about Substack is its ease of use.

The platform is straightforward and intuitive, making it easy for creators to get started and grow their audience.

Additionally, Substack’s referral program is a great way to incentivize readers to share your newsletter with others.

Things I Don’t Like

While Substack is a great platform for many creators, it does have some limitations.

For example, it lacks some of the advanced features that other platforms offer, such as A/B testing and custom domains.

Additionally, Substack’s pricing model can be a bit confusing, as it takes a 10% cut of all subscription revenue.

Substack is a solid option for creators looking to get started with newsletters.

Its simple and straightforward platform makes it easy to get started and grow your audience, though it may not be the best fit for everyone.

Comparing the Pricing

When it comes to choosing an email marketing platform, pricing is a crucial factor to consider.

In this section, I will compare the pricing of Beehiiv vs iContact.

Beehiiv Pricing Table

Beehiiv offers a simple and straightforward pricing model.

They have three subscription plans: Free, Premium, and Enterprise.

The Free plan allows users to send up to 500 contacts per month.

The Premium plan starts at $49 per month and includes unlimited contacts and advanced features such as segmentation, automation, and A/B testing.

The Enterprise plan is designed for larger organizations and offers custom pricing based on specific needs.

Free$0500Basic email marketing features
Grow$4910000Advanced email marketing features including segmentation, automation, and A/B testing
Scale$99100000Multiple Publications (Limit 3), Full A/B Test Customization, Webpages & Navigation, Priority Support
EnterpriseCustomCustomCustom pricing based on specific needs
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iContact Pricing Table

iContact has four subscription plans: Essential, Professional, Premier, and iContact Plus.

The Essential plan starts at $15 per month and allows users to send up to 500 contacts per month.

The Professional plan starts at $30 per month and includes additional features such as automation and landing pages.

The Premier plan starts at $60 per month and includes advanced features such as behavioral tracking and lead scoring.

The iContact Plus plan is designed for larger organizations and offers custom pricing based on specific needs.

Essential$15500Basic email marketing features
Professional$302,500Additional features including automation and landing pages
Premier$605,000Advanced features including behavioral tracking and lead scoring
iContact PlusCustomCustomCustom pricing based on specific needs

Based on the pricing table, Beehiiv’s Premium plan is more affordable compared to iContact’s Professional plan, which offers similar features.

Additionally, Beehiiv’s Free plan allows users to send up to 500 contacts per month, which is a great option for small businesses with a limited budget.

Both Beehiiv and iContact offer competitive pricing plans with various features to meet different needs.

However, I prefer Beehiiv’s pricing model as it is more transparent and affordable.

Beehiiv vs Icontact: So Which Is Better?

After comparing Beehiiv and iContact, I have come to the conclusion that Beehiiv is the better option for those who are looking for a user-friendly and flexible email marketing platform.

Here are a few reasons why:

  • Pricing: Beehiiv offers a free plan that includes most of the essential features, while iContact’s lowest-priced plan starts at $15 per month. Beehiiv’s paid plans are also more affordable than iContact’s plans.
  • Ease of Use: Beehiiv’s interface is simple and easy to navigate, making it a great choice for beginners. iContact, on the other hand, can be overwhelming for some users due to its complex interface.
  • Automation: Beehiiv’s automation features are more advanced than iContact’s. With Beehiiv, you can create complex automation workflows that can help you save time and increase your email marketing efficiency.
  • Customization: Beehiiv allows you to customize your email templates and landing pages to a greater extent than iContact. This means that you can create emails that match your brand’s look and feel more closely.
  • Integrations: Beehiiv integrates with a wide range of third-party apps, including Zapier, Google Analytics, and Shopify. iContact also offers integrations, but its selection is more limited than Beehiiv’s.

While iContact has some strengths, such as its advanced reporting features and its ability to send SMS messages, I believe that Beehiiv is the better choice overall.

Its user-friendly interface, affordable pricing, and advanced automation features make it a great option for businesses of all sizes.

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An Example of Costs

When comparing Beehiiv and iContact, one of the most important factors to consider is pricing.

Here’s an example to give you an idea of what you can expect to pay for each service.

Let’s say you have a list of 5,000 subscribers and you want to send them a monthly newsletter.

Here’s how the costs break down:


  • Free plan: $0/month for up to 2,500 subscribers with access to some features.
  • Grow plan: $15/month for up to 10,000 subscribers with access to all features.
  • Scale plan: $99/month for up to 100,000 subscribers with access to all features and unlimited sends.


  • Essential plan: $52/month for up to 5,000 subscribers with access to basic features.
  • Professional plan: $135/month for up to 5,000 subscribers with access to advanced features.
  • Premier plan: $299/month for up to 5,000 subscribers with access to all features.

As you can see, Beehiiv’s pricing is significantly lower than iContact’s.

Even if you need to send unlimited emails to 100,000 subscribers, Beehiiv’s Scale plan is still cheaper than iContact’s Premier plan.

Of course, pricing shouldn’t be the only factor you consider when choosing an email marketing platform.

You’ll also want to think about features, ease of use, customer support, and more. But if cost is a major concern for you, Beehiiv is definitely worth considering.

Which One to Choose?

Both Beehiiv and iContact offer competitive pricing options, but the best choice for you will depend on your specific needs and budget.

If you’re just starting out and need a basic email marketing platform, Beehiiv’s free Launch plan may be the perfect fit.

On the other hand, if you need to send emails to a large number of contacts, iContact’s Premier plan may be a better choice.

Case Study

To illustrate Beehiiv’s marketing automation capabilities, let’s take a look at a real-world example. Imagine you run an online store selling eco-friendly products.

You want to create an email campaign to promote a new range of reusable water bottles.

Using Beehiiv, you can create a targeted email campaign that sends personalized product recommendations to subscribers based on their previous purchases.

You can also use advanced email capture to encourage new subscribers to sign up for your newsletter, and A/B testing to optimize the subject line and content of your emails.

With iContact, you could create a similar campaign using the drag-and-drop automation builder.

However, you wouldn’t have access to the same advanced features as Beehiiv, such as Magic Links and custom domains.

Beehiiv’s marketing automation capabilities are more comprehensive and flexible than iContact’s, making it the better choice for businesses and content creators looking to grow their email list and boost conversions.

Before you head out you can check these articles to see if they help:

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While Substack is an established platform with a large user base, its limited customization options and analytics compared to Beehiiv make it less appealing to me.